The Difference Between Search Engine Optimisation & Pay Per Click

The Difference Between Search Engine Optimisation (SEO) & Pay Per Click (PPC)

Pay per Click (PPC) can be used to drive relevant visitors to your site. It’s an excellent marketing tool for small websites, as it can be challenging to incorporate all of your key phrases into your website content. Search Engine Optimisation (SEO) Search Engine Optimisation (SEO) is the process of ensuring your site receives maximum …

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