Social Media Information Blog Posts and Articles

News, information and articles to do with social media, including Facebook, Twitter and LinkedIn marketing strategies and techniques.

Last Friday (25th May 2012), I attended the Soton Digital Conference. In a cunning twist, this event was being held in Winchester. The venue was the Winchester Discovery Centre which was an ideal setting. More leg room would have made it perfect! The organiser, Dan Harrison of WP Doctors, had done a tremendous job in [...]

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First you were a friend. Next you were a follower. Then a connection. Now you’re an acquaintance, a close friend and a fan. If you’re lucky (and interesting enough) you’ve been added to lists. Social networks have gotten complicated. Thanks to the explosion of categories and types we have more labels than ever before. Thankfully, our [...]

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We all like to think that companies guard our personal data. After all, that is what the Data Protection Act is there for. But is it ever acceptable for companies to share your data with others? Earlier this month, The Wall Street Journal reported that Google gave the contacts list and IP address data of [...]

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Facebook has been criticised for social network privacy issues, now it’s the turn of the business social network, LinkedIn. Although not directly a privacy issue, their decision to include names, profile pictures and information in connection with advertising has sparked furious debate. Rather than enabling their users to opt in, it launched with an opt [...]

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Social media networking can help you stand out from the crowd. Forming relationships remotely from the comfort of your office can save you time and money. It can also give you a reach way beyond attending local business to business networking events. However, it’s important to view social media networking in business as only part [...]

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You can use social media networking to expand your customer base and business contacts through a number of channels. It can help with marketing, customer service, competitor research, sourcing suppliers and much more. Traditional business to business networking still has a place, but business social networking presents new opportunities which can help you grow your [...]

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Weekly Round-up – Goodbye Yahoo Site Explorer…

Is Google Going Head-to-Head with Amazon’s Kindle? With the development of its iriver Story HD e-reader, launched last weekend in the US, it certainly looks that way. It claims to be the first e-reader integrated with the open Google eBooks platform, through which you can buy and read Google eBooks over Wi-Fi. Initially, it will [...]

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Facebook Employee Blocked From Publishing Social Networking Book by Google

So, who did first coin the phrase ‘Social Circles’? Techcrunch have just published a post (see Unfriendly: Google Blocking Ex-Employee’s “Social Circles” Book) about ex-Googler, Paul Adams who has had his book ‘Social Circles’ blocked from publication by Google. The same Google who have just struck a deal with the British Library to make even [...]

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Weekly Round-up – Partnerships Galore…

This is the first of our regular round-up of key events that have occurred over the past week or so in the world of search and social media. Google, Microsoft and the Developing Chinese Market Google’s troubles in China have been well publicised. After months of rumblings, we are finally seeing Microsoft’s Bing search engine [...]

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Business Owners: Avoid Creating Google+ Profiles… For Now

In a video released earlier today, Google+ Product Manager Christian Oestlien, asks business users to refrain from creating business or brand profiles in Google+ for the moment. He outlines some of the plans the Google+ team are working on and indicates the business version should be rolled out later this year. At about the one [...]

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