Weekly Round-up – Goodbye Yahoo Site Explorer…

Is Google Going Head-to-Head with Amazon’s Kindle? With the development of its iriver Story HD e-reader, launched last weekend in the US, it certainly looks that way. It claims to be the first e-reader integrated with the open Google eBooks platform, through which you can buy and read Google eBooks over Wi-Fi. Initially, it will [...]

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Facebook Employee Blocked From Publishing Social Networking Book by Google

So, who did first coin the phrase ‘Social Circles’? Techcrunch have just published a post (see Unfriendly: Google Blocking Ex-Employee’s “Social Circles” Book) about ex-Googler, Paul Adams who has had his book ‘Social Circles’ blocked from publication by Google. The same Google who have just struck a deal with the British Library to make even [...]

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Weekly Round-up – Partnerships Galore…

This is the first of our regular round-up of key events that have occurred over the past week or so in the world of search and social media. Google, Microsoft and the Developing Chinese Market Google’s troubles in China have been well publicised. After months of rumblings, we are finally seeing Microsoft’s Bing search engine [...]

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Business Owners: Avoid Creating Google+ Profiles… For Now

In a video released earlier today, Google+ Product Manager Christian Oestlien, asks business users to refrain from creating business or brand profiles in Google+ for the moment. He outlines some of the plans the Google+ team are working on and indicates the business version should be rolled out later this year. At about the one [...]

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Google AdWords Ads to Feature +1 Button

Like many AdWords advertisers, I received an email yesterday informing me that Google’s +1 button will soon be featured on AdWords adverts. Here’s the example given by Google: A user (Brian) sees your AdWords ad: Having had a great time at this hotel (he knows how to live it up!), Brian decides to search again [...]

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Break Free of Google Personalised Search

You know how it is. You do a search for something closely related to your business. Hurrah! You’re at position #1 in the search results. Champagne corks pop. Bonuses are paid. Holidays get booked… You go to share your good news with a friend or colleague. They don’t see your website anywhere. How can that [...]

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Google Roll Out Social Search Globally

Google have announced today that they are going to start rolling out their ‘Social Search’ initiative and will be available to most over the coming week. Watch this video to get an understanding of how Social Search will work: As with most things to do with Google, it’ll be sensible to not make any significant [...]

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CMS Website SEO Guidelines

Many business owners elect to use a Content Management System (CMS) to have their website developed. A CMS is often a sensible choice as it allows a company to scale up a website, delegate responsibilities and very often enjoy an ease of use that makes site management simple. However, this is not always the case [...]

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A Beginner’s Guide To Google AdWords Keyword Match Types

Many new users fail to understand AdWords match types and the effect this can have on their keywords, bidding and overall campaign performance. This presentation gives a brief overview of the options available to AdWords advertisers: If you plan on managing your own AdWords account, it is vital that you understand match types. You can [...]

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Google AdWords Advice

AdWords advice for anyone wishing to set up their own Pay per Click (PPC) campaign in Google. When a user searches on Google, the web sites that appear down the left hand side are those that are classed as ‘organic’ or ‘natural’ search results. The results that appear in the right hand side of the page, [...]

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